Baccara, a holdover from Walking Street’s late-2000s go-go bar heyday, proves today it’s anything but a relic, its format, attitude and lineup outclassing its Pin-Up Group neighbors on the fault line between Pattaya’s past and future.een Pattaya’s past and future.
Walking into Baccara feels like walking into a tunnel through time. The last bar standing in the storied Happy Group, Baccara is lays out just as it did years ago, with the bar and some quieter “private” seating at the front and the main, oblong stage in the back.
It’s still ringed by plush armchairs and some barstools at the end, with rows of stadium seating along the walls. The second floor’s glass stage remains, although the top bar isn’t being used these days.
While the layout remains the same, Baccara’s owners have continued to maintain and invest in the bar and it has the same fresh appearance it did when it opened more than 16 years ago.
Baccara Still a Magnet for Young, Slim, Fresh Ladies
On stage, young, slim dancers – most free from tattoos and huge silicone implants – strutted from end to end, moving after each song, instead of entire teams swapping out as most bars do these days. On Jan. 11, a Sunday, there were 60 ladies in the house, with 80-90 on Fridays and Saturdays. None could be called even chubby.
In recent visits, there have been none of the classic “shows” which involved more than a handful of model-level “showgirls” dancing around to pop songs and losing their clothing along the way. But they might still be on the schedule some nights.
Baccara, in its heyday, was the place where Pattaya’s most beautiful women danced. Its target audience – men from Japan where the Baccara Pattaya and Soi Cowboy are epic-level famous – drew in women looking for their Asian sugardaddy, and often found them. While Baccara no longer is Walking Street’s busiest bar, it has maintained its reputation for large numbers of gorgeous ladies.
The difference in the lineup, though, is that the girls are younger and fresher to the bar scene, with the majority sporting no tattoos at all and, those who do have them, often have only a couple small pieces of body art. (For tattoo fans, you can still find one or two with sleeves or back art.)
Silicone also is in short supply at Baccara. If you’re a fan of organic milk, instead of the comically large bolt-ons at the Pin-Up bars, Baccara is the place for you.
Service, Pricing Stands Apart
What has always set Baccara apart is its impeccable service. Unlike every other go-go bar in Pattaya or Bangkok, the bar – and its former sister bars Happy, Peppermint and Beach Club – employed male waiters. They brought manners and professionalism that so often seem to allude female service staff who often scrounge as much for lady drinks as do dancers.
The shocking thing about the service staff in 2026 is that many of the young guys serving drinks when Baccara opened in December 2009 are still there, only with more wrinkles and less hair than before. And their service has only improved over time.
You also won’t suffer the sticker shock you will at Pin-Up across the street. Happy Hour runs nightly and regular priced drinks are markedly lower than in the mega-bars.
Rave Reviews for Baccara Continue
Recent comments on Wanderlog highly the go-go is a lively atmosphere and large number of dancers, with reviewers frequently pointing to the bar’s energy and constant movement as its main draw.
On travel discussion forums, including Reddit, posters discussing Pattaya nightlife regularly mention Baccara as a regular stop, describing it as dependable, busy and largely unchanged in character compared with other long-running Walking Street go-gos.
Across review platforms and forum discussions, it is most often described as consistent, delivering a predictable Walking Street go-go experience that appeals to visitors looking for the classic go-go bar experience.
Baccara’s Frontier Days
When the bar opened on Dec. 17, 2009, it was hardly near the end of Walking Street. Living Dolls Showcase and Roxy Club marked the end of the go-gos and the start of Russian-focused businesses.
Today, Baccara, Pin-Up and its new sister bar Eden are the “end of the line” for many westerners. While the Myst and Insomnia dance clubs sit further south, the rest of the area has been redeveloped into a cluster of Indian nightclubs and restaurants.
The result has been many go-go hoppers don’t venture any farther south than The Hive. That has seen Pin-Up decline farther both in terms of customers and girls. Baccara, however, is holding on.
“The Indians walk by but don’t come in,” one of Baccara’s mamasans said Jan. 10. She said the bar remains a favorite of westerners and Japanese.
The anti-western backlash to the Indian takeover of Walking Street has been fierce and extremely racist. Everyone online post about Walking Street seems to devolve into barrages of racist slurs, tropes and stereotypes.
So, in that way, Baccara truly sits on the fault line between Pattaya’s past and its, at least short-term, future.
