Here is a YouTube Video to show you how the scene looks in Soi Cowboy. It is a new video filmed last month (September 2018).
Notice that there is a lot of walking, talking and looking but not a great deal of drinking and spending. This is the reality of Soi Cowboy nowadays.
The stereotypical tourists have absolutely no intention of entering any of the go-go bars in Soi Cowboy. They just want to tell people they walked through a naughty nightlife area in Bangkok. They can proclaim with great delight, “We actually saw it!”
The Little Las Vegas is more of a visual attraction to the hoards of window shopping, selfie-taking, casual strolling people. In this respect, Soi Cowboy resembles a smaller version of Walking Street in Pattaya.
The vibrant neon lights, food stalls, outside beer bars and the ‘cheerleaders’ on the street, add to the atmosphere.